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教育理论期刊正处于一个重要的发展时期,其改革与发展的思路具体为:认清功能,强化历史责任感和使命感;准确定位,瞄准自己的读者群体;关注实践,贴近读者的现实需求;注重特色,创造刊物的品牌效益;学术争鸣,倡导不同思想观点的相互碰撞;“活动”搭台,密切编者、作者、读者的联系;省际联手,实现刊物资源的优化组合和共享;多管齐下,优化文化商品的经营策略;面向市场,深化刊物内部的管理改革;加强培训,打造流的编辑队伍。
The educational theory periodical is at an important period of development. The ideas of its reform and development are as follows: to recognize the function, to strengthen the sense of historical responsibility and mission, to accurately locate and target its own readership, to pay attention to practice, to meet the readers’ realistic needs, to pay attention to Characteristics, and create the brand benefits of publications; academic contests, advocating the collision of different ideas and views; “activities” set the stage, close editor, author, reader contact; provincial joint efforts to achieve the optimal combination of publications resources and sharing; Under the optimization of cultural products business strategy; market-oriented, deepen the internal management reform publications; strengthen training to create stream editing team.