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文章对弗鲁姆的期望理论进行图书馆服务应用的解读,将激励水平、期望值、效价与相关性引入图书馆服务中,指出图书馆服务正是用户与馆员各自追求个体利益最大化的博弈过程。将“期望———服务———相关性———效价——激励”的动态过程与图书馆服务的特殊性进行有机结合,设计了期望理论在图书馆服务中的动态模型,并阐述了个体需求与期望值之间的函数关系、用户与馆员的服务过程表现具有双向性、服务过程的体验与满意作用于相关性、每个构成要素共同作用于激励系统等问题。
This article analyzes the application of Vroom’s expectation theory to the library service, introduces the level of motivation, expectation value, potency and relevance into the library service, and points out that library service is the maximization of interests of individual users and librarians Game process. The dynamic process of “Expectation --- Service --- Relevance --- Potency-Incentive” and the particularity of library services are organically combined, the dynamic model of expectation theory in library service is designed, It also expounds the functional relationship between individual needs and expectations, the two-way process of service process performance between users and librarians, the correlation between service process experience and satisfaction, and the interaction between each component and the incentive system.