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近期,我重温了梅琳达·盖茨在TED上的一场讲话。作为盖茨基金会联席主席及董事,梅琳达·盖茨第一次去印度考察公益项目的时候,住在一户偏远的贫穷家庭。这户人家没有电,没有自来水,可谓家徒四壁。但梅琳达看到了一个熟悉的东西—可口可乐,这让她惊讶不已。因为包括盖茨基金会在内,食品、药物等都要捐赠到边远山区,但却往往很难做到。她开始思考:他们是如何把可乐运到这些边远的地方的?如果他们能做到,为什么政府和非营利组织不能做到?于是,有心
Recently, I revisit a speech by Melinda Gates on the TED. As co-chair and director of the Gates Foundation, Melinda Gates lived in a remote, poor family for the first time on a mission to India. This household has no electricity, no running water, can be described as four walls. But Melinda saw a familiar thing - Coca-Cola, which surprised her. Because food, medicine, etc., including the Gates Foundation, have to be donated to remote mountainous areas, they are often difficult to achieve. She started to think: How did they transport cola to these remote places? If they could do it, why the government and nonprofit organizations could not do it?