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讲座是一种传播知识与交流资讯的方式。讲座中,演讲者发表观点,听众分享知识经验,交流感想,堪称“浓缩”的学习形式,是高效率的文化传播行为。讲座因其知识性、开放性、教育性和互动性等特征,而成为文博机构履行公共教育职能的重要形式和服务观众的有效手段。19世纪末在欧美开始大量出现公共美术馆建筑,它们成为大城市的文化象征。由此,美术馆与博物馆和图书馆一起在政府主导的教育政策中扮演重要角色。美国大都会艺术博物馆在成立两年后(1872年),开设的第一个教育项目就是针对成年观众的系列讲座。中国则最早在1887年创办的通艺学堂图书
Lectures are a way to spread knowledge and exchange information. In the lecture, the speaker’s point of view, the listener’s sharing of knowledge and experience, and the exchange of thoughts are called “enrichment” forms of learning and are highly efficient cultural communication activities. Because of its characteristics of knowledge, openness, education and interactivity, the lecture has become an important form of performing public education functions and an effective means of serving the audience. At the end of 19th century, there appeared a large number of public art museum buildings in Europe and America, which became the cultural symbol of big cities. As a result, art galleries, together with museums and libraries, play an important role in government-led education policies. Two years after the establishment of the Metropolitan Museum of Art (1872), the first educational project was a series of lectures directed at adult audiences. China was the earliest in 1887 Tongyi school books