论文部分内容阅读
本文运用经典经济学理论和模型,对广播电视产品的性质、供给与需求、外部性等基本问题进行经济学分析,力求为进一步探讨我国广播电视改革和发展战略、监管模式提供理论支持,对业界有所启发。一、广播电视产品的性质1.公共产品公共产品是指不能排除非购买者使用或享受权益,并由大量消费者分享收益的产品。公共产品具有非竞争性和非排他性。所谓非竞争性,是指给定数量的公共产品可以由不止一个消费者使用,且不会降低其他消费者所享有的
This paper uses classical economics theory and model to analyze the basic problems of the nature, supply and demand of radio and television products, externalities and other economic issues, and strive to provide theoretical support for further discussion of China’s radio and television reform and development strategy and regulatory model, to the industry Inspired First, the nature of radio and television products 1. Public products Public goods refers to the non-purchasers can not rule out the use or enjoy the rights and interests of consumers by sharing a large number of products. Public goods are non-competitive and non-exclusive. The so-called non-competitive, refers to a given number of public goods can be used by more than one consumer, and will not reduce the other consumers enjoy