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根据波特的价值链理论,任何企业都不可能在整个产业的全部流程都具有竞争优势,为达到“双赢”的协同效应,企业就会通过建立战略联盟来获得更大的竞争优势。战略联盟已被实践证明是企业寻求竞争优势的一种行之有效的工具,也是闽台企业互动双赢的有效选择。基于价值链的闽台企业战略联盟路径依赖是确立联盟的目标、选择联盟伙伴、实施有效管理和建立学习机制。
According to Porter’s value chain theory, it is impossible for any enterprise to have a competitive advantage in the whole process of the whole industry. In order to achieve a synergistic effect of “win-win,” enterprises will gain greater competitive advantages through the establishment of strategic alliances. Strategic alliances have been proven to be an effective tool for enterprises to seek competitive advantage and an effective choice for the mutual win-win situation between enterprises in Fujian and Taiwan. The path dependence of strategic alliance between Fujian and Taiwan enterprises based on the value chain is to establish the goal of the alliance, to select alliance partners, to implement effective management and to establish a learning mechanism.