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创意产业具有高渗透与高附加值特性,使之与电子信息产品制造业的嫁接融合具有可能性与现实性。将创意产业与电子信息制造业相结合,可帮助制造性产业打通产业链上下两端进而实现共赢,催生出更多的产品附加价值,并能促进电子信息产品制造业转型升级。本文在对电子信息制造业内容生产面临的三大变革分析的基础上,探讨了创意思维与浙江电子信息制造业融合与延伸的产业形势,并提出二者深度耦合的方法与路径。
The creative industry has the characteristics of high penetration and high added value, making it possible and realistic to integrate with the electronic information product manufacturing industry. The combination of creative industry and electronic information manufacturing industry can help the manufacturing industry get through both the upper and lower ends of the industry chain and achieve win-win situation, thus generating more added value of products and promoting the transformation and upgrading of the electronic information product manufacturing industry. Based on the analysis of the three major changes in the content production of electronic information manufacturing industry, this paper discusses the industrial situation of the integration and extension of creative thinking and Zhejiang electronic information manufacturing industry and puts forward the method and route of deep coupling between the two.