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一部《大国崛起》的记录片,让中国人了解了纷纭世界中9大强国的崛起之路。而当前,在经过了十多年半市场化和市场化的发展后,中国电视行业也从原来的一碗水端平,一锅粥中开始了全新地蜕变,在无情的市场面前,强者越强的“马太效应”更加明显,一些大台开始从最初的栏目之争到定位之争,再到现在的资源和系统之争中浮出水面,脱颖而出。什么是大台?有为乃大,有容乃大,有信乃大!纵观国内34家省市级卫视台及其背后的母台,那些有作为、有包容、有诚信的台终于破土而出,成为中国电视发展的领军者和榜样。为此本刊精心策划“大台崛起”这一专题。对那些有所作为,竭力进取,锐意改革,不论是在经营、节目还是品牌方面取得优异成就的大台(特别是上星频道)进行报道,从经营理念、品牌推广、栏目内容建设等方面进行全面、深度的采写报道,讲述一个大台崛起的发展历程,收集整理优秀经验,与行业共享,并利用本刊资源推广这些取得优异成绩的大台。
A documentary titled “The Rise of a Great Power” tells the Chinese people about the rise of the nine major powers in a diverse world. At present, after more than 10 years of semi-marketization and market-oriented development, the Chinese television industry has also started a completely new transformation from the original bowl of Shuibianping and its gruel. In the heartless market, the stronger the stronger “Matthew Effect ” is even more obvious, some big Taiwan began from the initial battle of the column to the positioning of the dispute, and then to the present resources and system controversy surfaced and stand out. What is the big Taiwan? There is a big, big capacity, there is a letter is big! Look at the 34 domestic and provincial level satellite TV stations and their mothers behind, those who have, inclusive, honest platform and finally ground-breaking Out, become China’s television leader and role model. To this end carefully planned “rise of Taiwan ” this topic. To those who do something, make every effort to forge ahead with reform, whether in business, program or brand has made outstanding achievements (especially the Star Channel) to report, from the business philosophy, brand promotion, part content construction and so on Comprehensive and in-depth reports on the writing and writing about the history of the rise of a large Taiwan, collecting and sorting out excellent experiences and sharing with the industry, and utilizing our resources to promote these great achievements in these achievements.