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标题是文章的眼睛,眼睛是心灵的窗户。新闻标题是新闻作品的眼睛,是作品的重要组成部分,对表现主题、引导受众发挥着重要作用。好的新闻标题,不仅让人眼前一亮,而且能引发思考,引人入胜。然而,一个时期以来,一些新闻媒体特别是广播电视,并不重视新闻标题,致使不少新闻标题或格式化,淡而无味;或题不对文,油水分离;或词不达意,有悖语法
The title is the article’s eyes, the eyes are the windows of the soul. News headlines are the eyes of a news work and are an important part of the work. They play an important role in expressing the theme and guiding the audience. Good news headlines, not only make people shines, but also lead to thinking, fascinating. However, since a certain period of time, some news media, especially radio and television, have not paid much attention to news headlines, resulting in many news headlines being formatted and dull; or the problem is that the text is not separated from the oil and the water; or the word is not intended to be contrary to the grammar