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网站不仅是报业集团宣传自我的平台,更是连接报纸与读者、沟通报纸与客户的重要途径。本文通过调查分析我国报业集团网站内容和功能设计的现状,发现其中存在的问题,并提出改进建议。1.研究对象的界定本文的研究对象是中国大陆报业集团的网站。由于各个报业集团在组建之前的情况
The website not only serves as a platform for the newspaper industry group to promote itself, but also serves as an important channel for connecting newspapers with readers and newspapers and customers. This article investigates and analyzes the current situation of the content and function design of the newspaper group websites in our country, finds out the existing problems and puts forward the suggestions for improvement. 1. The definition of research object The object of this paper is the website of China Newspaper Group. Due to the various newspaper groups before the formation of the situation