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黑格尔说,一切事物本身都是存在矛盾的。大萧条也不例外。“口红效应”是大萧条的伴生现象。其实,在灰黑的萧条年代,并不只存在这一抹红色。萧条时期,消费者最大的变化一是金钱减少,一是压力增加。此时有助于消费者省钱的商品,以及有助于消费者抗压疗伤的商品,也就成为了能逆市而上的“口红商品”。
Hegel said that all things are inherently contradictory. The Great Depression is no exception. “Lipstick effect ” is the accompanying phenomenon of the Great Depression. In fact, in the depressed era, there is not only this touch of red. Depression, the biggest change in consumers, one is the reduction of money, one is the pressure. At this point will help consumers save money on goods, as well as to help consumers fight the pressure of the goods, it has become a buck on the city “lipstick products ”.