论文部分内容阅读
随着世界经济一体化进程的加快,一座城市要想持续发展,必须通过打造特色的形象来提升影响力。城市形象竞争力形成的关键环节是充实该城市形象的文化内涵。就景德镇而言,最能体现城市形象的元素是陶瓷。景德镇应充分认识到弘扬陶瓷文化对充实景德镇城市形象内涵的影响,以提高城市的综合竞争力。
As the process of world economic integration accelerates, in order for a city to continue its development, it is imperative to enhance its influence by creating a distinctive image. The key link in the formation of the city image competitiveness is to enrich the cultural connotation of the image of the city. In Jingdezhen, the best embodiment of the image of the city is ceramic. Jingdezhen should fully understand the promotion of ceramic culture to enrich the connotation of Jingdezhen city image to enhance the overall competitiveness of the city.