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近年来,中国电子商务园区在各自摸索中形成独特的运作模式,开辟了优势互补、竞争发展的新局面。电子商务在调整结构、转变方式中发挥着日益重要的作用。本文以金义邮政电子商务示范园为例,通过访问该园区,了解新建园区的定位,分析园区集群有利因素,研究电子商务发展遇到瓶颈,找到发展对策,从而使电商园区能按照“集群、示范、培育”的三步走战略,推动金华经济跨越式发展。最后,将针对国家新兴电商产业集群示范点,提出相关意见。
In recent years, China E-Commerce Park has formed a unique mode of operation in its own exploration and opened up a new situation of complementarity and competition. E-commerce plays an increasingly important role in adjusting the structure and changing the way. In this paper, Jinyi Post e-commerce demonstration park as an example, by visiting the park to understand the new park positioning, analysis of the park cluster favorable factors, research bottlenecks encountered in the development of e-commerce, to find development strategies, so that e-business park in accordance with Cluster, demonstration, nurturing "three-step strategy to promote Jinhua economic leaps and bounds. Finally, the country will focus on the demonstration of e-commerce industry clusters, put forward relevant comments.