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数字出版呈现出简单快捷、易于获取、储存量大、传播速度快等优势。然而,数字出版企业商业经营模式与出版技术的发展速度却并不相符,成熟且完善的产业链尚未形成。为推动数字出版产业准确定位,形成正确的发展战略和发展规划,在分析其七种商业模式构成要素的基础上,提出满足出版产业价值实现的创新路径。
Digital publishing presents a simple and quick, easy to access, storage capacity, speed and other advantages. However, the pace of development of digital publishing business and publishing technology does not match, mature and perfect industrial chain has not yet formed. In order to promote the accurate positioning of the digital publishing industry, form a correct development strategy and development plan, and on the basis of analyzing the components of its seven business models, put forward an innovative approach to satisfying the value of the publishing industry.