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面对“入世” ,值得广播电视工作者思考的事情很多 ,但是 ,首先遇到的恐怕是传播观念的问题。我们当然应该坚持马克思主义新闻观 ,坚持正确的舆论导向。不论国外、域外的传播学如何发展 ,不论我们的传播理论怎样深入 ,这个立足之本 ,永远不可动摇 ,而且要“与时俱进” ,“更上
In the face of “accession to the WTO”, there are many things worth considering by radio and television workers. However, the first thing I encounter is probably the issue of spreading ideas. Of course we should uphold the Marxist press concept and uphold the correct direction of public opinion. No matter how overseas or outside the field of communication science develops and no matter how in-depth our communication theory, this foundation can never be shaken, and it is necessary to “advance with the times” and "more