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从渠道管理到决胜终端,代理商们竞争之战的最终回合在于零售。谁能更早地完善自己的终端管理,谁就能站上制高点。“今年女装操作起来有些难度,压力较大,所以我们这一年的工作重点就是加大力度维护客户。”女装品牌依目了然、艺素、中典的华北总代理刘桂田分析,2011年女性冬装销售量比往年有所下降,再加上气候因素,导致2012年库存压力较大,资金链周转面临危机。但正是在这种情况下,他表示自己更不
From the channel management to the winning terminal, the final round of competition between agents is retail. Who can improve their terminal management earlier, who will be able to stand high ground. “This year, women’s operation up a bit more difficult, more pressure, so our focus of the work this year is to step up efforts to safeguard customers. ” Women’s brands at a glance, arts, classic Code in North China Liu Guitian analysis, In 2011, the sales volume of women’s winterwear dropped from previous years. Coupled with the climatic factors, the inventory pressure in 2012 was so great that the capital chain turnover was facing a crisis. But precisely in this case, he said he is even less