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4S 店最集中的地方2003年12月的一天,青岛市四方区的重庆南路。日本丰田、三菱公司的亚洲总代表受海南马自达青岛服务有限公司总经理王博的邀请,来到了青岛汽车贸易城。参观时,两家公司的代表对汽车贸易城的环境赞不绝口。丰田公司的代表表示十分羡慕王博选了一个好位置,并自语道:“真是很遗憾,这么大一个汽车城,为什么没有看到我们的品牌?”丰田公司看好的青岛汽车贸易城,是青岛市2002年的重点项目,落户于四方区,集中在重庆南路、长沙路与蚌埠路之间,两期占地近800亩。自今年3月开始招商以来,先后有宝马、别克、戴姆勒克莱斯勒、标致、本田、马自达等22家高中档汽车品牌看好这块土地,将在这里设立4S 专卖店。受它们的影响,尽管目前青岛汽贸城的招商价格已经增长了近一倍,但仍然有不少品牌接踵而来。所谓4S 专卖店,即近年来国际上流行的“四位一体”专卖店,集汽车整车销售、零配件销售、售后服务、信息反馈于
4S shop most concentrated place December 2003 day, Chongqing Sifang District, Chongqing South Road. Japan’s Toyota, Mitsubishi’s Asia representative by Hainan Mazda Qingdao Service Co., Ltd. General Manager Wang Bo’s invitation came to Qingdao Automobile Trade City. During the visit, the representatives of the two companies praised the environment of the automobile trading city. Toyota’s representative expressed great envy Wang Bo chose a good location and said: “really regrettable that such a big car city, why did not see our brand?” Toyota optimistic about the Qingdao Automobile Trade City, is Qingdao City in 2002 the key project settled in Sifang District, concentrated in Chongqing South Road, Changsha Road and Bengbu Road between the two covers an area of nearly 800 acres. Since March of this year, China Merchants Bank has set up 4S stores since 22 high-profile auto brands including BMW, Buick, DaimlerChrysler, Peugeot, Honda and Mazda have been optimistic about this land. Affected by them, although the investment price of Qingdao Automobile Trade City has nearly doubled, there are still many brands coming one after another. The so-called 4S stores, that is internationally popular in recent years “Four in One ” store, set the vehicle sales, spare parts sales, after-sales service, feedback