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中国国产动画片《喜洋洋与灰太狼》的热播令这些动画角色出现于各种商品上面,这种现象在美国也存在。据台湾“联合新闻网”3月12日报道,美国孩童正抢购跟“独角兽”有关的游戏、玩具和服饰,相关商品纷纷都销售一空。玩具业者称,对于儿童和青少年,2015年可说是“独角兽之年”。从登山背包到床罩,从大卖场到精品店,制造商与零售业者纷纷看好独角兽相关商品,认为它们能提振春季和秋季的业绩,并一路畅销到圣诞节。独角兽变热门,主要是玩具商孩之宝(Hasbro)的“彩虹小马”(My Little P0ny)授权商品再度引起
The popularity of Chinese-made animated cartoons like “K-ON” and “Big Big Wolf” makes these animated characters appear on a variety of products. This phenomenon also exists in the United States. According to Taiwan’s “United News Network” reported on March 12, U.S. children are buying games, toys and costumes related to the “Unicorn” and the related products are sold out in succession. The toy industry said that for children and adolescents, 2015 can be described as “Year of the Unicorn ”. From mountaineering backpacks to bedspreads, from supermarkets to boutiques, manufacturers and retailers are bullish on unicorns, believing they can boost spring and autumn performance and sell well all the way to Christmas. The unicorns have become hot, mainly with the re-launch of Hasbro’s “My Little P0ny” licensed merchandise