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中国已经成为家电大国,外国家电品牌纷至沓来。如何看待外国家电在中国市场份额的变化,如何看待中国家电厂商频繁上演减价战?最近,香港《信报》刊登了部分国外知名品牌驻中国公司的市场人士的看法。新力公司驻中国传媒代表添田武人表示,在中国国内近几年看到家电行业的价格竞争非常激烈,在彩电业,特别是VCD行业,价格的竞争往往造成产品价格的大幅下调。但是从近几年的几
China has become a big country in household appliances, and foreign home appliance brands are coming. How do you view the changes in the market share of foreign home appliances in China? How do you view Chinese home appliance makers frequently making price cuts? Recently, the Hong Kong “Letter” has published opinions of some marketers of well-known foreign brands in Chinese companies. Sun Tianwu, a representative of Xinli’s media in China, stated that in China’s domestic market, the price competition in the home appliance industry has seen fierce competition. In the color TV industry, especially in the VCD industry, price competition has often resulted in substantial price reductions. But from the few years in recent years