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从过去的“十佳企业”、“十佳公司”、到现在的“最佳雇主”,他们之间有什么区别?而评价标准的历支变迁、雇主品牌的兴起,反映出什么?前几年,“十佳企业”、“十佳公司”等评选活动曾经在媒体界盛行一时,从企业本身单纯的经济指标上考评,包括年营业额、年利润额等等,证明的是企业的实力和经济后盾;而这两年,来自媒体、独立第三方等不同主办方开展的“大学生最佳雇主”、“农民工满意雇主”、“中国最佳雇主”的调查在企业界引起了不同凡响,参与评选者扩大到大学生,企业员工等构建企业人力资源的一线人员。
What is the difference between them in the past “top ten companies”, “top ten companies” and now the “best employers?” And what is the difference between the historical changes in evaluation standards and the rise of employers’ brands? Years, “Top Ten Enterprises”, “Top Ten Companies” and other selection activities have been prevalent in the media for a while, from the simple evaluation of the economic indicators on their own, including annual turnover, annual profit, etc., to prove that the strength of the enterprise And economic backing; in the past two years, surveys of “college best employers”, “migrant workers satisfying employers” and “China’s best employers” from different organizers such as the media and independent third parties have caused extraordinary surprises in the business community , Participate in the selection of candidates to expand to college students, corporate employees and other enterprises to build human resources front-line staff.