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从1991年5月开始,我们针对上海桑塔纳轿车的1992年市场前景进行了一系列的调研活动。在1991年5月中旬,对参加合肥全国汽车展销会的36家经销商进行细分市场需求量调查。其中大中型企业占37.2%,机关事业单位占33.3%,旅游出租业占9.6%,乡镇企业占12.6%,其它占7.3%;去年10月下旬深圳召开的全国小汽车出租行业26家代表座谈会上反映,当前急需更新的轿车约5000辆,新增车约13000辆;据对国家旅游局调查,目前全国旅游系统3.5万辆轿车,已有80%处于更新期,但每年分配的轿车真可谓杯水车薪。在
Starting from May 1991, we conducted a series of research activities on the market prospects of Shanghai Santana in 1992. In mid-May 1991, 36 dealerships participating in the Hefei National Auto Show conducted a market demand survey. Among them, 37.2% were large and medium-sized enterprises, 33.3% were institutions and public institutions, 9.6% were for tourism and rental businesses, 12.6% were for township and village enterprises and others were 7.3%. 26 delegates from the national car rental industry held in Shenzhen in late October last year According to the survey conducted by the National Tourism Administration, at present, there are 80% of the 35,000 sedans in the national tourism system in the renewal period, but the sedan allocated every year is really worth mentioning Drop in the glass. in