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2003年浪潮集团通用软件公司提出了SCB(战略性客户拥有)理念,总结推出了“3+1”战略(中高端、分行业、客户满意度)。据了解,目前在国内深沪两地的上市公司中,浪潮通软的用户占到35%以上;在国资委直接管辖的189家特大型国有企业集团中,前50家企业就有19家是浪潮通软的用户。作为一个国内的管理软件厂商,浪潮通软在整个竞争异常激烈的国内高端市场中,缘何一直保持着活跃的身姿,且屡屡收获?日前,王兴山总裁在2004中国制造业信息化ERP产业技术论坛结束了其精彩的演讲之后,接受了本刊记者的采访。
In 2003, Inspur Group General Software Co., Ltd. put forward the SCB (Strategic Customer Ownership) concept and concluded the “3 + 1” strategy (high-end, sub-industry and customer satisfaction). It is understood that currently in Shenzhen and Shanghai listed companies, the wave of soft users account for more than 35%; SASAC directly under the jurisdiction of 189 large state-owned enterprise groups, the top 50 companies have 19 Wave of soft users. As a domestic management software manufacturer, Inspur through soft in the highly competitive domestic high-end market, why keep active posture, and often harvest? Recently, President Wang Xingshan in 2004 China Manufacturing Informatization ERP Industry Technology Forum ended its wonderful speech, accepted the correspondents interview.