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伴随着一个专题摄影展,著名的意大利汽车制造商玛莎拉蒂公司不仅用图片的形式展示了公司的历史和品牌价值,还为中国消费者带来了公司的最新款豪华运动轿车——玛莎拉蒂2006中国路演近日完美谢幕。在玛莎拉蒂正式进入中国·年之际,适时地迎来了2006中国意大利文化年这一宝贵时机。曾被众多国际著名媒体和读者分别授予“杰出设计奖”、“世界最美车型”以及“未来第一经典名车”等奖项的玛莎拉蒂在此时举行的首次中国路演,适时地向中国公众展示了“意大利的驱动艺术”。此次路演途经北京、大连、青岛、上海、杭州、温州、厦门、深圳、广州、重庆、成都11个城市,遍及中国北部和西南地区。路演于4月开始,7月份结束,在每个城市平均逗留7天。在途经的每个城市,都举办了一系列活动,包括在当地最具魅力和最豪华的场所举办产品展示、面向玛莎拉蒂爱好者
Accompanied by a thematic photo exhibition, the famous Italian car maker Maserati not only in the form of pictures of the company’s history and brand value, but also for Chinese consumers brought the company’s latest luxury sports sedan - Mastrati 2006 China Roadshow Recently the perfect curtain call. Maserati officially entered China this year, in due course ushered in the 2006 China Italian Year of Culture this precious opportunity. Maserati, who was awarded “Outstanding Design Award”, “Best Model in the World” and “Best Classic Car of the Future” by many international famous media and readers, delivered the first Chinese roadshow at this time. Show the Chinese public “The Art of Driving in Italy ”. The road show will take place in 11 cities in Beijing, Dalian, Qingdao, Shanghai, Hangzhou, Wenzhou, Xiamen, Shenzhen, Guangzhou, Chongqing and Chengdu throughout northern and southwestern China. The roadshow starts in April and ends in July with an average of 7 days in each city. In each city that passes, a series of events are held, including product shows in the most attractive and luxurious venues in the area, for Maserati enthusiasts