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以改革开放为起点,中国企业中的企业领导人对于自身领导形象的管理大约经历了四个阶段: 阶段之一:自20世纪70年代末到80年代中,此阶段企业的领导人基本上没有自身的形象曝光意识,民营企业领导人基本上仍然是具有一定负面社会含义的角色,以致于当时的国家领导人要特别对他们赋予“光彩”的鼓励,而国有企业领导人则主要依循作为劳模或者改革典范的机会,而获得政治性的表彰。
Starting from the reform and opening up, the business leaders of Chinese enterprises have gone through about four stages in the management of their own leadership image. Phase One: Since the late 1970s and the mid-1980s, the leaders of the enterprises basically did not The image of their own exposure awareness, private business leaders are basically still have a certain negative social implications, so that at the time of state leaders to give them a special “glory” encouragement, while the state-owned enterprise leaders are mainly follow as model workers Or the opportunity to reform the model, and get political recognition.