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广播不同于报纸和电视。报纸新闻由于其纸质特性,便于保存和反复阅读;电视新闻由于其视听合一、声画并茂,极具感染力和冲击力;广播新闻只靠声音进行传播,诉诸于人的听觉,且稍纵即逝。因此,广播新闻怎样发挥声音的独特功效以弥补自身的不足?广播新闻怎样才能做到既给人“听”的享受也给人“看”的感觉?这些问题就摆在了我们每一个广播人的面前。
Broadcasting is different from newspapers and television. Because of its paper nature, newspaper news is easy to save and read repeatedly; television news is highly contagious and powerful because of its audiovisual unity; radio news is transmitted only by sound and resorts to human hearing, and Fleeting Therefore, how can broadcast news make use of the unique effect of sound to make up for its own inadequacies? How can the broadcast news give people a sense of "listening In front of every broadcaster.