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第六届世界华商大会将于9月在南京召开。每两年举行一次的这个大会首次进入中国内地,从中央到省市都十分重视,各项工作正紧张而有序地进行,呈现出上下同心迎华商的热情。本文从会展经济的角度,分析华商大会在南京召开的经济意义。一、会议展览业已形成综合现代经济产业。所谓会展经济,是指由举办各种综合性、专业性会议和展览,所带来的直接或间接的经济效益和社会效益。在计划经济体制下,会议与花钱是划等号的。而今,会议本身不仅有直接的经济效益,而且还能拉动相关产业的经济效益,它们是:设计、生产、流通、服务、旅游、广告、装饰、边检、海关、餐饮、通信、住宿等等。国际经济界认为,一个会议所带来的相关产业产值与会议本身的收入在9:1左右。会展经济的能量已远远超出会议本身。
The 6th World Chinese Entrepreneurs Convention will be held in Nanjing in September. This assembly, which is held every two years for the first time, enters the interior of China and places great importance from the central government to the provinces and municipalities. All the work is being carried out in an intense and orderly manner, showing the enthusiasm of welcoming Chinese businessmen from top to bottom. This article analyzes the economic significance of the conference held by Chinese businessmen in Nanjing from the perspective of exhibition economy. First, the convention and exhibition industry has formed a comprehensive modern economic industry. The so-called MICE economy refers to the direct and indirect economic and social benefits brought about by organizing various comprehensive and professional conferences and exhibitions. In a planned economy, meetings and spending are equated. Nowadays, the conference itself not only has direct economic benefits, but also stimulates the economic benefits of related industries: design, production, circulation, service, tourism, advertisement, decoration, border inspection, customs, catering, communications, accommodation, etc. . The international economic community believes that the output of related industries and the conference itself brought by a conference will be around 9: 1. The energy of the convention and exhibition economy has gone far beyond the conference itself.