把握电子商务趋势 紧抓未来发展机遇 中国工商银行浙江省分行拓展电子商务市场纪实

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网络就是未来,未来不容有失。基于全球互联网的电子商务就像一副正在徐徐展开、一望无际的美丽画卷,每一寸都孕育着无限商机;如果不深刻认识它、跟上它,就会被无情地抛在时代潮流的浪花中。网络之于银行,尤其如此。近年来,我国电子商务市场和非金融机构支付平台正以前所未有的速度飞速发展,使得实体经济和传统商业模式正在巨变,这对商业银行而言,既蕴含着无限商机,也面临着对原有经营方式的巨大挑战,甚至是金融脱媒的替代。近年来,工商银行浙江省分行牢牢抓住电子商务所蕴含的巨大金融资源和市场空间,充分利用浙江省在全国电子商务市场的领军地位,将其作为加快经营模式和增长方式转型的战略切入点,主动适应电子商务潮流,加大产品创新力度,延伸产品链和拓展服务面,在拓展电子商务市场方面取得了一定的成绩。为了及时总结浙江省分行的成功经验和做法,本刊记者在省分行办公室和特约通讯员的协助下,专访了浙江分行行长沈荣勤,在省行召开了座谈会,并赴金华和义乌调研采访。希望他们的成功经验和做法能够对全行具有一定的借鉴意义,有助于全行更好地开展此项工作。 The network is the future, the future can not be lost. E-commerce based on the global Internet is like a beautiful picture that is slowly unfolding and endless. Every inch of it gives birth to unlimited business opportunities. If you do not deeply understand and keep up with it, you will be mercilessly thrown into the waves of the times. This is especially true for networks in banks. In recent years, the payment platforms of e-commerce market and non-financial institutions in our country are developing rapidly at an unprecedented speed, making the real economy and traditional business model changing dramatically. As for commercial banks, there are boundless business opportunities as well as challenges to the original The tremendous challenge of business methods, and even financial disintermediation alternative. In recent years, ICBC Zhejiang Branch has firmly grasped the tremendous financial resources and market space inherent in e-commerce, took full advantage of Zhejiang’s leading position in the nation’s e-commerce market as a strategy to accelerate the transformation of its business model and growth mode Point, take the initiative to adapt to the trend of e-commerce, increase product innovation, extend the product chain and expand the service area, in expanding e-commerce market has made some achievements. In order to summarize the successful experiences and practices of Zhejiang branch in a timely manner, our correspondents interviewed Shen Rongqin, governor of Zhejiang Branch, with the help of provincial branch office and special correspondent, and held a symposium at the provincial bank and interviewed Jinhua and Yiwu. It is hoped that their successful experiences and practices will be of some reference to the Bank and will help the Bank to carry out this work better.
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