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移动零售方兴未艾2011~2012年智能手机与平板电脑的迅速普及以及宽带无线通信网络的日趋完善,为电子商务培育开拓了一个崭新的领域;移动零售商纷纷采用创新的移动技术,开发移动应用程序,优化移动网络,增加企业的竞争力,为广大消费者提供了前所未有的能随时利用携带的移动装置进行选购、询价、订货和支付的购物体验。
Mobile Retail Is Booming 2011-2012 The rapid popularization of smartphones and tablets as well as the continuous improvement of broadband wireless communication networks have opened up a brand new area for e-commerce cultivation. Mobile retailers have adopted innovative mobile technologies to develop mobile applications, Optimize the mobile network to increase the competitiveness of enterprises, to provide consumers with an unprecedented ready to use portable devices for purchase, inquiry, ordering and payment of shopping experience.