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“六一”儿童节前夕,上海市质协用户评价中心品验100平台通过网络舆情监测,以“消费者对婴幼儿用品购买行为”为关注点,开展了上海地区0—6岁婴幼儿家长购买行为的社会公益性调查。调查显示,在国家高度重视质量提升的背景下,在大量国内消费者去海外购买高品质品牌婴幼儿用品需求的驱动下,重塑国内婴幼儿用品质量防线,打造值得信赖的高品质国产婴幼儿产品品牌,正当其时。
On the eve of the June 1 Children’s Day, Shanghai Quality Assurance User Evaluation Center (TQSIQ) Platform 100, through monitoring online public opinion, focused on the “consumer behavior of purchasing baby products” Social Welfare Surveys of Parents’ Purchasing Behavior of Infants and Toddlers. The survey shows that under the background of the country’s high emphasis on quality improvement and under the motivation of a large number of domestic consumers to go overseas to buy high-quality branded baby products, it is expected to reshape the quality defenses of domestic infant and baby products and create a trusted high-quality domestic infant Product brand, just in time.