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党建工作是中国特色国企现代企业制度中的一个重要特征,是国有企业独特的政治优势,也是企业核心竞争力的重要组成部分和国有企业改革发展的重要保证。在企业党建工作日益得到重视的环境下,适应企业战略发展需要,把品牌建设理念引入国有企业党建工作,有助于借鉴和运用品牌建设的文化理念和管理模式,不断提升党建工作科学化水平,为国有企业科学发展提供更加强大的动力和更加有效的保障。
Party building is an important feature of the modern enterprise system of state-owned enterprises with Chinese characteristics. It is a unique political advantage of SOEs. It is also an important part of the core competitiveness of enterprises and an important guarantee for the reform and development of state-owned enterprises. Under the environment that enterprise party building work is paid more and more attention to, it is necessary to adapt itself to the strategic development of enterprises and introduce the concept of brand building into the party building in state-owned enterprises. It is conducive to drawing on and applying the cultural concept and management mode of brand building and continuously improving the scientific level of party building. For the scientific development of state-owned enterprises to provide more powerful impetus and more effective protection.