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2008年,随着国际贸易形势的逆转,大部分外贸企业的生存环境日益恶化。11月8日国务院出台十项措施扩大内需,2010年底前将投入4万亿。今后很长一段时间内,扩大内需、拉动国内市场成为政策导向。从经济形势及政策导向来看,一场声势浩大的外贸企业转攻国内市场的营销战斗已经打响??本刊在此特编发两篇专家专文,为企业读者提供参考。
In 2008, with the reversal of the international trade situation, the living environment of most foreign trade enterprises deteriorated day by day. On November 8, the State Council issued 10 measures to expand domestic demand and will invest 4 trillion yuan by the end of 2010. For a long time to come, domestic demand will be expanded and the domestic market will be stimulated to become policy-oriented. From the economic situation and policy guidance point of view, a massive foreign trade enterprises to attack the marketing battle in the domestic market has been fired ?? Special issue of this magazine made two expert articles, for corporate readers to provide a reference.