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近几年来,小轿车一直是汽车市场上的紧俏商品,也是转手倒卖、价格的暴涨热点之一。为了加强小汽车的销售管理,从今年3月起,国家开始对小轿车实行专营。从实行专营几个月的情况来看,专营政策对于保障汽车市场的正常运行具有积极的意义,方向是对的。小轿车是我国国民经济的支柱产品,大力发展小轿车生产是国家的既定政策。据预测,全国1989年对小轿车的需求量为11—12万辆,而资源只有7万辆(含进口),市场潜力很大,可是当前小轿车市场受控于国家宏观经济紧缩的形势比所估计的还要严峻。为此,建议有关部门从宏观着眼,采取有效配套政策,疏通销售渠道,为搞活专营体制下的小轿车流通创造必要的条件。 (一)物资部门要提高服务质量。物资系统的广大职工要积极地适应国家宏观调节的市场要求,在现有客观条件下发挥物资部门的综合优势,不等不靠,知难而进,主动地做好指令性计划小轿车的供货和市场销售工作。要彻底改变“官商”作风,真正树立“用户第一”的经营思想,
In recent years, the car has been the tight market in the car market, but also resale resale, one of the hot prices soaring. In order to strengthen the car sales management, since March this year, the state began to implement franchise on the car. From the implementation of the franchise a few months of the situation, the franchise policy for the protection of the normal operation of the automotive market has a positive meaning, the direction is right. Cars are the pillar products of China’s national economy. Vigorously developing the production of cars is a national established policy. It is predicted that in 1989 the demand for cars in the country was 110,000-1200 units, while the resources were only 70,000 units (including imports). The market potential is very large. However, the current market for cars is controlled by the macroeconomic tightening situation in the country Estimated even worse. To this end, it is recommended that the relevant departments from a macro point of view, to take effective supporting policies to clear the sales channels, to activate the car system under the franchise system to create the necessary conditions. (A) material departments to improve service quality. The vast numbers of staff and workers of the materials and systems should actively adapt to the market requirements of the state’s macroeconomic adjustment and give full play to the comprehensive superiority of material and materials departments under the existing objective conditions, Goods and marketing work. To completely change the “official business” style, and truly establish a “user first” business thinking,