2006年后中国玩具企业生存途径探讨

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目前,国内玩具企业面临着很多的困难,制约其走出困境的因素主要可以归结为质量不高和技术含量低。据此,我们不难找到解决难题的路径:研发符合安全和环保要求的产品;利用科技创新出附加值高的产品。研发安全及环保的塑料玩具由于目前塑料玩具的主要对象是儿童,特别是婴幼儿常常会舔,咬玩具,因此对玩具材料中铅、锑、砷、钡、铬、镉、汞等重金属元素及其他有害于健康的物质非常忌讳。从近期质检部门公布的玩具质量抽查结果中可以发现,玩具产品的合格率较低,已经对儿童的身体健康造成很大威胁, 严重影响玩具的出口。中国出口欧盟的玩具大部分采用PVC, At present, the domestic toy enterprises are facing a lot of difficulties, and the factors restricting their exit from the predicament can be attributed mainly to the low quality and low technical content. Accordingly, it is not difficult for us to find a solution to the problem: to develop products that meet the requirements of safety and environmental protection, and to use technology to innovate products with high added value. Research and development of safety and environmental protection plastic toys Since plastic toys are mainly targeted at children, especially infants and young children, they often lick and bite toys. Therefore, heavy metal elements such as lead, antimony, arsenic, barium, chromium, cadmium and mercury in toy materials and Other substances that are harmful to health are very taboo. From the recent quality inspection department announced the results of the sampling of toys can be found in the toy products with a lower pass rate, has a great threat to the health of children, seriously affecting the export of toys. Most toys exported to the EU by China use PVC,
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