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正值春暖花开之际,’94上海旅游新产品大奖赛动员大会于4月21日在上海教育会堂召开, 由此拉开了开发旅游商品的序幕。 自改革开放以来,上海的旅游业发展很快。然而,旅游商品在旅游收入中所占的比例却呈下降趋势。80年代初期,旅游商品占旅游收入的50％,至1988年下降到30％,1993年又下降到16％。与其相反,香港旅游业中的旅游商品占总收入的60％。这一情况反映了上海旅游商品开发滞后。
On the occasion of spring, ’94 Shanghai Tourism New Product Grand Prix mobilization meeting was held in Shanghai Education Hall on April 21, which opened the prelude to the development of tourism products. Since the reform and opening up, Shanghai’s tourism industry has developed rapidly. However, the share of tourism products in tourism income has been on a declining trend. In the early 1980s, tourist goods accounted for 50% of the total tourist income, down from 30% in 1988 to 16% in 1993. In contrast, tourism in Hong Kong’s tourism accounts for 60% of the total revenue. This situation reflects the lagging development of Shanghai’s tourist commodities.