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网络技术的进步,促进了网络新闻的蓬勃发展。在这个信息爆炸时代,读题成为网络新闻获得者的必然选择。但为了点击量,不少网络新闻标题置新闻伦理、提供信息的职能于不顾,在新闻标题制作上极尽所能地夸张、刺激显眼。针对此类现象,本文结合新闻伦理应坚持的原则,提出网络新闻标题要从保持对新闻真实性的追求、提高新闻从业者的责任意识、标准意识和法治意识入手,着力提高网络标题制作和新闻管理水平。
The progress of network technology has promoted the vigorous development of network news. In this era of information explosion, reading questions become the inevitable choice for network news recipients. However, in order to tap the traffic, many internet news headlines set news ethics and ignored the functions of providing information. They made every effort to exaggerate and highlight their news headlines. In view of such phenomena, this article combines the principle that news ethics should adhere to, and proposes that the headline of network news should start from maintaining the pursuit of news authenticity, raising awareness of journalists’ responsibility, standards and law and order, and strive to improve network headline production and news Management level.