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家庭与社区是和谐社会建设的一个最小的社会基层单元,而群众文化活动则是构建社会主义和谐社会的重要基础,邻里文化活动是群众文化活动的最小细胞,数字化后的有线电视网络在一步步走向市场的时候,紧紧抓住“为社区服务、为老百姓服务”这条主线将是其“百战百胜的法宝”……在有线电视数字化后即将大发展的背景下,要让我们的有线电视网络公司全体员工“摆脱并克服掉自己仍是事业单位体制的优越心理”……我们有线电视网络运营商并不一定非得走国内这几年赚得“盆满钵满”的电信运营商的发展之路,但一定要学习其走市场化的经验,要真正地把自己(特指有线电视网络公司)转变成为一个今后要为千家万户提供信息内容及平台的提供商……有线电视网络公司现在面临着来自无线、卫星及十分活跃的“黑锅地下市场”多方面的竞争压力,这种发展现状与全国各地市一级的电视台、电台处境极其相似,他们也在面临着一些强势上星台的多方面压力。在这方面,西宁市电视台、电台通过走“本土化、社区化”的发展路线,已出现了一丝胜利的曙光,这一点,西宁新世纪有线应该多多向其学习并为其所用……
Family and community are the smallest social grass-roots units in the construction of a harmonious society. Mass cultural activities are an important foundation for the construction of a harmonious socialist society. Neighborhood cultural activities are the smallest cells of mass cultural activities. Digitized cable television networks are step by step To the market, firmly grasp the “service for the community, to serve the common people,” the main line will be its “victorious magic ” ... ... soon after the digital cable in the context of the great development, to Let all of our cable television company’s employees “to get rid of and overcome their own institutions is still the superior psychological ” ...... Our cable network operators do not have to take the domestic earned in recent years, “ Full ”telecom operators, but we must learn from their experience of marketization, we must truly own (especially cable television network company) into a future for millions of households to provide information content and platform Of providers ... Cable companies are now under pressure to compete in many ways from wireless, satellite and very active underground markets, and this development is now TV stations around the city and country level, the situation is very similar to the radio, they are also faced with many pressures on a number of strong star stage. In this regard, Xining television and radio stations have already had a ray of victory by taking the “localization and communityization” development route. This is where Xining New Century Cable Co., Ltd. should learn a lot from it and ...