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在计算机和电动商业机械领域,美国的国际商用机器公司即IBM,堪称世界一霸:它的生意遍及全球130多个国家和地区,它的电子计算机销售量占美国市场的1/2,世界市场的60%以上。1991年它的销售额为690.18亿美元,名列美国工业公司的第四位,世界第五位。 70年前还是一个生产天平、磅秤的小工厂,如今已成为当今世界规模最大的计算机巨擘。这神奇辉煌的创造者——沃森父子的名字及其他们的成功之道,经营之策,也为世界企业家广泛传诵和孜孜研究。 IBM的创始人托马斯·约翰·沃森,具有传奇的经历和天才的经营头脑。他认为,他的一切成功都始于销售。他常说:没有销售,便没有美国商业。
In the fields of computers and electric commercial machines, IBM, the international commercial machine company in the United States, is one of the world’s most powerful tycoons. Its business covers over 130 countries and regions. Its sales of computer accounts for 1/2 of the U.S. market. The world More than 60% of the market. Its sales in 1991 amounted to 69.018 billion U.S. dollars, ranking fourth in U.S. industrial companies and fifth in the world. 70 years ago, a small factory that produced balances and scales, has now become the largest computer giant in the world. The name of Watson and his father, son of this magical and glorious creator, and their success and management strategy have also been widely read and studied by entrepreneurs all over the world. IBM founder Thomas John Watson, has a legendary experience and genius management mind. He believes all his success starts with sales. He often said: Without sales, there will be no U.S. business.