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随着新一轮广播改革的推进,类型化广播正在成为一种趋势。相较于过去广播同质化明显,新闻、财经、文艺一把抓的生产方式,类型化广播内容更为单一,受众定位更为明确,针对移动人群的收听习惯,广播伴随性更为明显。但就新闻广播而言,以城市移动人群出行时长为基础而设置的轮盘播出单元,满足人们在短时间内接收海量信息的同时,也让信息传
With the advent of a new round of broadcasting reform, typed broadcasting is becoming a trend. Compared with the obvious homogeneity of broadcast in the past, the mode of production of news, finance, literature and art is more single, the audience of the type of broadcast is more single, and the audience’s position is clearer. As for the listening habit of mobile population, the broadcast concomitantness is more obvious. However, in the case of news broadcasts, the roulette broadcast unit, which is based on the traveling duration of the urban mobile population, meets the needs of people receiving vast amounts of information within a short period of time,