论文部分内容阅读
基于信息扩散理论,利用演化博弈的方法建立有限理性条件下潜在信息吸纳者间的演化博弈模型,分别从科技信息扩散生命周期的不同阶段探讨潜在信息吸纳者间的相互作用对宏观扩散的影响机制。研究结论表明:在介绍期,潜在信息吸纳者趋向于共同吸纳,表现出协同效应;在成长期,潜在信息吸纳者数量迅速增多,即科技信息扩散速度最快;在成熟期,潜在信息吸纳者趋向于单独吸纳,科技信息扩散速度减慢;在衰退期,潜在信息吸纳者趋向于共同不吸纳,即科技信息退出市场,生命周期停止。
Based on the theory of information diffusion, this paper establishes an evolutionary game model of potential information collectors under the condition of bounded rationality by using evolutionary game theory. It explores the influence mechanism of the interaction between potential information absorbers on the macro-diffusion from different stages of the life cycle of information diffusion . The conclusions of the study show that potential informants tend to co-absorb and exhibit synergistic effects during the introductory period; during the growing period, the number of potential informants rapidly increases, ie the diffusion of scientific and technological information is the fastest; at the mature stage, potential informants Tend to be absorbed separately, the diffusion of scientific and technological information slowed down; during the recession, potential information collectors tend to not jointly absorb, that is, science and technology information out of the market, the life cycle to stop.