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产品结构多角化,是一项创造性活动,要实现多角化战略,必须有更扎实和雄厚的技术力量和管理水平。产品多角化至少可分为两个方面:一是投资发展与本产品相关的事业,二是投资发展与本产品不相关的事业。国际上一些著名的公司一般都实行多角化战略,在我国一些大企业和公司也开始实行这一战略。多角化战略如能成功,就会获得更高的经济效益,也能分散风险。
The diversification of product structure is a creative activity. To achieve a diversification strategy, we must have a more solid and strong technical force and management level. Diversification of products can be divided into at least two aspects: First, investment and development related to the product of the business, and second, investment and development of this business is not related to the cause. Some well-known companies in the world generally adopt a diversification strategy. Some large companies and companies in China have also begun to implement this strategy. If successful, the diversification strategy will achieve higher economic benefits and can also spread risks.