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具备全球视野的策划人才、精准传播我国文化内涵的翻译、熟悉国际图书贸易规则的版权代理,是支撑中国出版走出去的关键人才。中国出版面临贸易逆差随着中国影响力的日渐提升,中国文化也吸引了越来越多的各国受众。作为传播中国文化的重要途径之一,中国出版走出去状况如何?中国新闻出版研究院发布的《2013年新闻出版产业分析报告》(以下简称《报告》)显示,出版物出口已突破1亿美元,版权输出与引进品种比例继续提升。全国总计出口图书、报纸、期刊、音像制品、电子出版物和数字出版
With a global vision of planning personnel, accurately disseminating the translation of cultural connotations in China, familiar with the book trade rules of copyright agents, is to support China’s publishing and going out of the key personnel. China’s publishing faces a trade deficit With the increasing influence of China, Chinese culture has also attracted more and more national audiences. As one of the important ways to spread Chinese culture, what is the status of China’s publishing and going global? The Analysis Report on the Press and Publishing Industry in 2013 (“the Report”) released by China Press and Publication Research Institute shows that the export volume of publications has exceeded 100 million U.S. dollars , The proportion of copyright output and imported products continued to increase. National total exports of books, newspapers, periodicals, audio-visual products, electronic publications and digital publishing