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如何用电视节目这根杠杆,有效地撬动庞大的电视市场,这可能是广大电视经营者都在考虑的一个事情。小投入,大产出,固然可喜,但在当今近乎于奢望。因为随着产业竞争的加剧和电视市场的完善,利润的空间更加趋向于合理。在如此理性的空间想要攫取最大化的利润,就必须做好电视节目的
How to use the leverage of television programs to effectively mobilize the huge television market may be something that most television operators are considering. Small investment, large output, although gratifying, but in today’s almost wishful thinking. Because with the intensification of industrial competition and the improvement of the television market, profit margins tend to be more reasonable. In such a rational space you want to maximize profits, we must do a good job of television programs