论文部分内容阅读
2012年832分,2011年833分,虽然仅有1分之差,但这是中国汽车市场上,自2006年全国乘用车品牌售后服务满意度逐年上升以来的首次下降(数据来自J.D.Power亚太公司的2012年中国售后服务满意度指数研究)。能够支持售后服务满意度上下行切换的还有来自全国消协组织的上半年投诉分析,汽车类投诉占投诉总量的比重上升0.8个百分点,这其中当然包括售后服务类投诉的增加
832 points in 2012, and 833 points in 2011. Although this is only 1 point, this is the first decline in China’s automobile market since year-after-year satisfaction with the national passenger car brand after-sales service (data from JDPower Asia Pacific The company’s 2012 China service satisfaction index research). To support the satisfaction of the service down the line to switch from the Consumers Association of China in the first half of the complaint analysis, the proportion of auto complaints accounted for the total number of complaints increased by 0.8 percentage points, of course, including the increase in after-sales service complaints