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项目地址中国北京项目面积250m~2设计单位古鲁奇公司牛腩是香港随处可见的街头美食,一直是话题十足的北京雕爷,在几年前远赴香港拜见食神,大手笔的以500万港币价格买下了食神神秘的牛腩秘方。北京雕爷牛腩就此诞生,试图把食神的牛腩推广到神州各地。古鲁奇公司受邀为雕爷牛腩打造品牌全新形象店,为了将文化引入空间设计,设计团队将品牌目标客户的文人雅士与白领客户群与中国古代的士大夫作了对话。士大夫即中国古代的知识分子,兴起于唐宋年间,
Project Address Beijing, China Project Area 250m ~ 2 Design Unit Gulu Qi Beef Brisket is Hong Kong’s popular street food. It has always been the topic of full talk. It went to Hong Kong a few years ago to meet with God of Cookery. Bought a mysterious steak tenderloin recipe. Beijing Diaoyu Sirloin was born, trying to popularize the sirloin to all parts of China. Gurulu company was invited to build a brand new store for the sculpture Sirloin sirloin, in order to introduce culture into the space design, the design team made a dialogue with the literati doctor of ancient China on the target customers’ literati and white-collar customer base. The literati, the ancient Chinese intellectuals, emerged in the Tang and Song Dynasties,