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回顾刚刚过去的2014元春白电市场整体销售情况,我们可以用喜忧参半来评价。根据奥维咨询(AVC)数据显示,2014年元旦和春节假期,冰箱产品零售量同比分别增长3.3%和2.7%、洗衣机产品零售量同比增长5.2%和4.0%,开门见红,此谓喜;空调产品元旦和零售量同比分别下降4.1%和8.7%,开门遇冷,此谓忧。2014年元春期间冰洗产品销售规模同比增长,奥维咨询(AVC)认为主要原
Review of the past just past spring 2014 white market overall sales, we can use mixed to evaluate. According to AVC data, in the New Year’s Day and Spring Festival holidays in 2014, the retail sales of refrigerators increased by 3.3% and 2.7% respectively over the same period last year while the retail sales of washing machine products increased by 5.2% and 4.0% Air-conditioning products, New Year’s Day and retail sales fell 4.1% and 8.7%, respectively, open the door case of cold, this is worry. Sales of ice-washing products increased during the Spring Festival in 2014 compared with the same period of last year. According to AVC, the main original