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“忽如一夜春风来,千树万树梨花开”。在休闲娱乐的浪潮下,大排摩托的专卖店、俱乐部一夜之间遍地开花。在国内摩托车市场不景气的背景下,大排摩托逆势上扬,说明时尚与休闲已成为摩托爱好者新的追求,摩托车不仅仅是代步工具,更是个性、时尚和品位。近年来,各种越野赛、摩托车俱乐部在国内纷纷成立,以娱乐功能为主的大排量摩托车,正成为拉动国内摩托车需求的主力。在这样的形势下,国外的企业想进入,国内的企业要开发。那么,中国的大排市场究竟如何?
“Suddenly a night of spring breeze, thousands of tree pear tree bloom”. In the wave of leisure and entertainment, a large row of motorcycle stores, clubs everywhere blossom overnight. Against the backdrop of the sluggish domestic motorcycle market, the growth of large-scale motorcycles showed that the fashion and leisure have become the new pursuit of motorcycle enthusiasts. Motorcycles are more than mere means of transportation, but also are individuality, fashion and taste. In recent years, all kinds of motocross clubs and motorcycle clubs have been set up in China. The large-displacement motorcycles dominated by entertainment functions are becoming the main force that drives the demand for domestic motorcycles. In such a situation, foreign enterprises want to enter, domestic enterprises to develop. So, what is the big market in China?