谈判宝典(连载)7

• 作 者: 马梁
• 出 处: 中国对外服务
• 发表日期: 2002年08期
• 关键词: 头条新闻 鼓足勇气 萧条期 纽曼 家庭教师 联邦预算 资金短缺 科恩

当你造成别人为你的某件东西竞争时,你就可以抬价。相反,卖主们都争先恐后为你的钱而竞争,显然,想要你的钱的人越多,你的钱越值钱。 这一条原则不仅适用于卖主的商品或服务及买主的金钱,它同样也适用于观点或意见一类抽象的东西。比如,你闯进当地一家报馆总编办公室里,对总编神叨叨地:“总编,我有一条头条新闻,保证你的报纸明天大放异彩。”总

When you cause others to compete for something, you can raise the price. Instead, sellers compete for your money, and obviously, the more people who want your money, the more money you make. This principle applies not only to the seller’s goods or services and to the buyer’s money, but equally to abstract things like opinion or opinion. For example, you broke into the local editor-in-chief of a newspaper office, gossiping about the editor-in-chief: “The editor-in-chief, I have a headline to make sure your newspaper shines tomorrow.”