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典型人物报道是新闻报道中非常重要的一种形式。雷锋、焦裕禄、孔繁森等一大批典型形象通过报纸、电视等传统媒体的传播,使无数受众深受感动,这些典型人物的精神,鼓舞着一代代青年人奋发向上,推动时代的进步。进入新时代,信息传播已经进入媒体融合时代,再用传统的报道方式宣传典型人物显然已经行不通了,只有充分利用新的传播手段,才能使典型人物报道焕发新的生命力,取得最佳的传播效果。
Typical person reports are a very important form of news coverage. The large number of typical images such as Lei Feng, Jiao Yulu and Kong Fansen have deeply impressed countless audiences through the spread of traditional media such as newspapers and television. The spirit of these typical figures inspires generations of young people to make progress and to promote the progress of the times. Into a new era, information dissemination has entered the era of media convergence, and then use the traditional way of reporting typical characters has obviously been impracticable, and only make full use of new means of communication in order to enable typical characters to rejuvenate new vitality and achieve the best possible transmission effect.