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产品的表面效果直接影响着消费者的感官体验,刺激着消费者的购买欲望。表面处理技术决定着产品效果,影响着消费者的购买力。表面处理技术丰富了产品的色彩、肌理、质感等,塑造了产品差异化特征,为企业创造了巨大的附加值。本文介绍了表面处理技术概念、重要性,并分析了当前的研究现状,集中论述了表面处理技术的选择原则,主要从基于产品功能与形态、消费者心理、技术、经济和环保可行性等方面进行探讨,为设计师在实际设计中提供了理论指导。
The surface effect of the product directly affects the sensory experience of consumers, stimulating the desire of consumers to buy. Surface treatment technology determines the effect of the product, affecting the purchasing power of consumers. Surface treatment technology enriched the product color, texture, texture, etc., created the product differentiation characteristics, creating tremendous added value for the enterprise. This paper introduces the concept and importance of surface treatment technology, and analyzes the current research status, focusing on the selection principle of surface treatment technology, mainly from the aspects of product function and form, consumer psychology, technology, economy and environmental feasibility To explore, for designers in the actual design provides a theoretical guidance.