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对于玩具店的理想,就是找到针对儿童及其父母的神秘而刺激的阿拉廷的洞穴(“阿拉廷的洞穴”出自《天方夜谭》一书,喻指藏有巨大财富的地方)。但这种概念可以有许多种解释。在英美获得巨大成功的玩具“R”Us系列,标价极具竞争性。但是,对于设计者来说,比较有兴趣的是较小的玩具店,或者是一个较为喜欢冒俭的外地零售店。例如英国的“儿童世界”,在这里,接受零售机会、活力和冒险,连同在商店周围横冲直撞的玩具火车和孩子们活泼地做着的游戏,都
The ideal for a toy store is to find the mysterious and stimulating cave of Alatin for the children and their parents (“Aratin’s Cave” is from the book “Arabian Nights”, which means a place with great wealth). But there are many explanations for this concept. Toys “R”Us series, which has been a great success in the United Kingdom and the United States, are very competitively priced. However, designers are more interested in smaller toy stores or in foreign retailers who prefer to take risks. For example, the “Children’s World” in the UK is here to accept retail opportunities, dynamism and adventure, as well as toy trains and children’s lively games that rush around the shops.